More Audio: Successful Podcasts by Authors
As luck would have it, less than 24 hours after posting about AudioBooks, I’ve come across a New York Times article from March 1 detailing how aspiring writers are turning to the internet and podcasting to distribute their work, build an audience and attract attention from print publishers: Authors Find Their Voice, and Audience, in Podcasts.
The article points to science-fiction writer Scott Sigler, who has over the past couple of years “published” four novels via podcasts, serializing the books into listenable chunks, and along the way, building an audience of 30,000 and attacting publishers who have now published some of his work.
Such books have found a home on the internet — Podiobooks.com — a site founded by the author of Podcasting for Dummies, Evo Terra. The site already features some 100 titles. It also has a brief page of advice for aspiring writers.
For us writers, the Times delivers an important statement from Sigler: “A lot of no-name authors like me are getting massive grass-roots exposure, and some of us are going to percolate to the top and get on the best-seller list.”
If you are intrigued, read the New York Times article for more detail, including the POD route via Lulu and the audio production program from Apple called GarageBand. If you haven’t already done so, you will be asked to “register” — do so, it’s free and opens the way to NY Times coverage of Books, Arts and other important sections.
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Podcasting is an amazing way for writers to find an audience and expose their work. You don’t have to wait for “permission” from the Evil Gods of the Fiction World anymore - you have global distribution as soon as you create your work.
-Scott-