A Bow to Natalie Goldberg and Amazon’s New Promotion Tactic

Posted by Tom Colvin

August 27, 2008

I love Amazon.

Now that I’ve ceated a purchase history, the company computers occasionally send me recommendations for additional reading, based on my previous purchases. That’s how I learned about Natalie Goldberg’s latest book Old Friend from Far Away about writing memoirs. I smiled when I realized that I had already savored her Writing Down the Bones.

Of course, I clicked on the recommendation link. And I made even another discovery Amazon has come up with yet another tactic for selling books: an online video featuring the author. What a heart-warming and inspiring video it is! Take a look at it, for both the inspirtation, as well as an introduction to yet another Amazon promotional strategy. Such videos are probably not yet available to us unknown writers, but, hey, we can do our own and post them at YouTube.

You can buy some of Natalie’s books via our own specialized bookstore, featuring our hand-selected books and categorized to facilitate your browsing. The whole bookstore is powered by Amazon, but Becoming A Writer Seriously gets a small sales commission, enough for a Starbuck’s coffee, if you buy through our storefront.

For your convenience, I’m also pointing you to a full listing of Natalie’s books, though purchase from this list bypasses our commission. But that’s OK with me. The main thing is to whet your appetite for a provocative book to spur you on with your own writing.Technorati Tags: video promotion

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07-Marketing and Promoting, Book Stores

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